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The eBook Archive

A curated repository of research briefings and strategic analysis for the eBook sector.

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No More Talent Fire Drills: How to Make Healthcare Insurance Open Enrollment A Well-Staffed Success

How to Make Open Healthcare Insurance Enrollment A Well-Staffed Success Every year the November to January open enrollment period for healthcare insurance gets a little more hectic for all participants: individuals, employers, insurance providers and third-party administrators (TPAs). Medix Healthcare saw the demand for insurance specialists rise nationwide by 11.6% in the 2021-2022 enrollment period, and the signs that demand for support talent will outstrip supply in the upcoming 2022-2023 enrollment session are strong. Download No More Talent Fire Drills: How to Make Open Healthcare Insurance Enrollment A Well-Staffed Success to learn more including: -Several factors influencing how taxing open enrollment is likely to be this winter

Apr 15, 2026 8 min read Premium
No More Talent Fire Drills: How to Make Healthcare Insurance Open Enrollment A Well-Staffed Success
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Caring for Healthcare Workers: How the COVID-19 Pandemic is Impacting the Well-Being and Vibrancy of Caregivers and Non-Clinical Staff

As healthcare organizations continue to grapple with the impact of the pandemic, caregivers and health IT staff are experiencing health issues related to ongoing stress and poor workplace ergonomics. To gain deeper insight into how these employees view their workplaces and what resources they think would make a difference in their wellness, Ergotron surveyed 500 caregivers and health IT professionals across the U.S. This research offers valuable insights for healthcare leaders striving to improve healthcare worker well-being and build energized workplaces.

Apr 15, 2026 8 min read Premium
Caring for Healthcare Workers: How the COVID-19 Pandemic is Impacting the Well-Being and Vibrancy of Caregivers and Non-Clinical Staff
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Immersive Training For Healthcare & Beyond

Tomorrow’s workforce requires more flexible, scalable and data driven methods of learning and training to maximise their potential. Immersive technologies, such as interactive 360-degree video, virtual reality (VR) and Augmented Reality (AR), are rapidly transforming traditional models of training and delivery. Immersive technology has emerged as an innovative tool and technological modality that can enhance traditional learning and increase skill adoption across a wide range of industries. In healthcare, it has shown success in augmenting teaching methods within laparoscopic surgery, dentistry, radiation oncology, rehabilitation, and important elements of non-technical skills training, such as preparation and communication. It’s in this latter area, of human-related skills and performance where Virti is located, as an immersive learning platform, utilising mixed reality (XR) to enable experiential learning and incorporating artificial intelligence into training. Implementing immersive simulations into businesses has the potential, when executed correctly, to eliminate barriers in experiential training and open otherwise difficult to access scenarios and learning opportunities, especially within healthcare.

Apr 15, 2026 8 min read Premium
Immersive Training For Healthcare & Beyond
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The Patient Engagement Guidebook

Simply having a Patient Engagement Program is not enough. With the rise of specialty medicines, the risk of non-adherence and the demand for value from all stakeholders, it’s no surprise that patient support programs are becoming essential for patients to optimize outcomes, and for pharmaceutical companies to experience the full value of their launch. However, it’s not enough to simply bolt on a one-size-fits-all support service around a new medicine; the bar is high, and the ambition is to deliver a truly differentiated patient engagement service with measurable results. We’ll go through all the stages of the development process – providing you with practical advice to design your next world-class Patient Engagement Program.

Apr 15, 2026 8 min read Premium
The Patient Engagement Guidebook
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The Patient Engagement Program Guidebook

Simply having a Patient Engagement Program is not enough. With the rise of specialty medicines, the risk of non-adherence and the demand for value from all stakeholders, it’s no surprise that patient support programs are becoming essential for patients to optimize outcomes, and for pharmaceutical companies to experience the full value of their launch. However, it’s not enough to simply bolt on a one-size-fits-all support service around a new medicine; the bar is high, and the ambition is to deliver a truly differentiated patient engagement service with measurable results. We’ll go through all the stages of the development process – providing you with practical advice to design your next world-class Patient Engagement Program.

Apr 15, 2026 8 min read Premium
The Patient Engagement Program Guidebook
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How Healthcare is Using AI to Automate Customer Experiences

The healthcare industry has made rapid strides to innovate in response to changed market conditions and member and patient needs and expectations. Is your organization ready? Customer expectations have changed, with COVID-19 forcing innovation at an accelerated rate to make experiences as self-service and user-friendly as possible. Regardless of what happens next in our “new normal”, this evolution must continue, centering increasingly around customer experiences powered by Artificial Intelligence (AI) and automation to increase member and patient satisfaction, relieve staff burden, and power more self-service.

Apr 15, 2026 8 min read Premium
How Healthcare is Using AI to Automate Customer Experiences
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Value-Based Construction: How Healthcare Facilities Can Maximize Resources and Complete More Projects

Applying the principles of value-based care to the way hospitals and healthcare systems contract and complete construction work can help them maximize their resources and realize revenue faster. Download this eBook to learn how data-driven, value-based construction procurement methods enable hospitals and health systems to control costs, maintain and improve facility performance and deliver quality care.

Apr 15, 2026 8 min read Premium
Value-Based Construction: How Healthcare Facilities Can Maximize Resources and Complete More Projects
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Rethinking Rare Disease

How pharma can heighten awareness and enhance engagement with HCPs and patients to address the unique challenges of rare diseases Rare diseases affect one in 10 Americans, half of whom are children. Yet, of the more than 10,000 rare diseases identified, fewer than 5% have FDA-approved treatments. MM+M’s new eBook, “Rethinking Rare Disease,” focuses on this special subset of healthcare, exploring how pharma can both improve awareness of rare diseases and engage with healthcare professionals (HCPs) and patients more effectively to address their specific challenges. Authentic engagement can help pharma establish trust within rare disease communities. As explained in “Why the Story Matters in Rare Disease,” by highlighting narratives depicting the reality of living with a rare condition, brands not only raise awareness of the disease but also lift barriers to care and treatment. As insurance providers increasingly approve coverage for therapies, drug manufacturers are more willing to invest in ultra-rare conditions, regardless of patient population size. Now, after more than a decade of scientific persistence, the FDA approved Kygevvi, offering a life-changing, substrate-replacement therapy for patients battling ultra-rare TK2d, explained in “The Long Road to ‘Yes.’” This eBook also explores ways to bridge information gaps by providing the resources patients want and empowering HCPs to educate patients better on treatments and successful patient outcomes.

Apr 15, 2026 8 min read Premium
Rethinking Rare Disease
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Anticipating HCP prescribing behavior pre-diagnosis: PulsePoint's approach to rare disease omnichannel marketing efficiency

In rare diseases, the most critical prescribing decisions often begin before a formal diagnosis, yet traditional claims-based targeting activates 30+ days too late. PulsePoint helped a pharmaceutical brand move earlier in the clinical journey by identifying and engaging high-probability prescribers when treatment considerations are actively forming Using a predictive, multi-signal approach, PulsePoint combined real-time digital engagement, clinical activity, and brand interaction data to continuously surface the right HCPs at the right moment. Powered by PulsePoint’s HCP Explorer, HCP365, and Life, this connected omnichannel strategy enables more precise targeting during narrow, high-impact windows. The result was engagement with HCPs at least 35 days and in some cases more than 60 days earlier, 5–8x more efficient media spend, and growth in net-new prescribers. See how you can replicate these results for your brand.

Apr 15, 2026 8 min read Premium
Anticipating HCP prescribing behavior pre-diagnosis: PulsePoint's approach to rare disease omnichannel marketing efficiency

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