Understanding the Impact of your Employer Brand

“Strengthening employer brand” was the top priority for today’s most effective hiring organizations, according to Brandon Hall Group’s 2014 State of Talent Acquisition Study. And for good reason! Organizations that prioritize employer brand are 250% more likely to rate their overall talent acquisition efforts as highly effective, 185% more likely to have at least a high-level talent acquisition strategy in place and 130% more likely to see increases in employee engagement.