WPO -- What Is It?

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New Patients Inc.

12 min read ยท Apr 15, 2026

WPO -- What Is It?

In our latest podcast, Mark & Howie dive into the data around web presence optimization and why a website built about this data is more effective than your average website. They will explain how to keep your website on the forefront of consumer demands without breaking your marketing budget. Finally, they talk about a call tracking dashboard that allows you to see which marketing campaigns are producing new patient calls.

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